Tag Archives: creative ads

Props to Pirate Radio

Radio doesn’t hog the spotlight the way film, television and viral does. It’s not as glossy as print. Or as awkward as digital is with its growing pains on display. Radio is a horse of a different colour. And on … Continue reading

Posted in advertising, copywriting, radio commercials | Tagged , , , , | Leave a comment

Online Advertising Has To Change

If you are a fan of advertising and social media you should follow Edward Boches. If you don’t know Edward, get to know him. He’s a marketer, Blogger, and Chief Creative and Chief Social Media Officer, at Mullen in Boston. … Continue reading

Posted in advertising, creative, marketing | Tagged , , , | Leave a comment

How QR Code Technology is Getting Better

QR or Quick Response code technology has really taken the digital world by storm, thanks to leaps in both apps and smart phone technology. Anyone with a smartphone can scan and read QR codes with the click of a camera, … Continue reading

Posted in advertising, branding, brands, creative, creative ads, digital entertainment, digital tv, entertainment, marketing, social marketing | Tagged , , , , , , , , , , , , | 3 Comments

How To Successfully Pitch A TV Show

You’ve spent the last 10 years locked in your attic, perfecting the best comedy sitcom idea since “Seinfeld” and now you’re ready to pitch your television show. Before you take a meeting, it helps to understand what you will need … Continue reading

Posted in advertising, branding, brands, celebrities, celebrity, Content, creative, creative ads, entertainment, marketing, Print, scriptwriting, social media, television, TV, TV Shows, TVSeries, Uncategorized, YouTube | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , | 70 Comments

At what age do you lose your creative mojo?

Does creativity have a shelf life? Do those whose jobs depend on creativity for a living have careers that come with a “best before” date? My first real job in advertising was a summer internship that I won through a … Continue reading

Posted in advertising, blogging, Books, branding, brands, creative, creative ads, entertainment, marketing, Print, social marketing, social media, television, TV, YouTube | Tagged , , , , , , , , , , , , , , , , , , , , , , , , | 8 Comments

How Would You Sell A TV Show?

When you work agency-side you know that arguably, the most important part of the creative brief – it’s living and beating heart – is the key message. (I say arguably because “Insights that drive the brief” – the hot buttons … Continue reading

Posted in advertising, branding, brands, celebrities, celebrity, creative, creative ads, entertainment, marketing, Print, television, TV | Tagged , , , , , , , , , , , , , | Leave a comment

A Brilliant Resignation Letter

Urban legend has it the designer left this on his computer screen and then walked out.

Posted in advertising, branding, brands, creative, creative ads, marketing, Print | Tagged , , , , , | 2 Comments