Tag Archives: advertising

Props to Pirate Radio

Radio doesn’t hog the spotlight the way film, television and viral does. It’s not as glossy as print. Or as awkward as digital is with its growing pains on display. Radio is a horse of a different colour. And on … Continue reading

Posted in advertising, copywriting, radio commercials | Tagged , , , , | Leave a comment

A great quote

No one remembers boring ads. But they never forget how boring your brand is. Credit: Lee Clow’s beard Why is this a great quote? There are far too many clients out there who want advertising and digital interaction that is … Continue reading

Posted in advertising | Tagged | 2 Comments

Banner Ads: Why Creative Ideas Will Save Them, Not Google.

During the final keynote at the 2010 IAB Mixx conference held in NYC Google Executives predicted that by 2011, online display market will be a $50 billion dollar business with half of online ads featuring video, and 75 percent containing … Continue reading

Posted in advertising, banner ads, creative, display ads, marketing, mobile advertising, social marketing | Tagged , , , , | Leave a comment

Writing in Twitter’s Shrinking World

In my corner of the world, it seems that everyone is on Twitter. All of my friends are Tweeting. Somedays, it feels like almost everyone in the ad/digital/marketing industry worldwide are Tweeting. And all this activity is contained within my … Continue reading

Posted in advertising, copywriting, creative, writing | Tagged , , , | 4 Comments

Online Advertising Has To Change

If you are a fan of advertising and social media you should follow Edward Boches. If you don’t know Edward, get to know him. He’s a marketer, Blogger, and Chief Creative and Chief Social Media Officer, at Mullen in Boston. … Continue reading

Posted in advertising, creative, marketing | Tagged , , , | Leave a comment

RIP King Richard: Is the CBC doomed?

Love him or hate him, Richard Stursberg, CBC’s recently axed head, understood the writing on the wall: the CBC cannot afford to continue with an umblllical dependence on funding from the government. Richard’s passionate vision was for a public broadcaster … Continue reading

Posted in advertising, digital tv, entertainment, television, transmedia entertainment, TV | Tagged , , , , | Leave a comment

Cannes Lions: Top 18 Commercials from the Ad Festival

Click here to watch the best of the best commercials from the 2010 Cannes Lions Ad Festival

Posted in advertising | Tagged | Leave a comment