Category Archives: copywriting

Props to Pirate Radio

Radio doesn’t hog the spotlight the way film, television and viral does. It’s not as glossy as print. Or as awkward as digital is with its growing pains on display. Radio is a horse of a different colour. And on … Continue reading

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Writing in Twitter’s Shrinking World

In my corner of the world, it seems that everyone is on Twitter. All of my friends are Tweeting. Somedays, it feels like almost everyone in the ad/digital/marketing industry worldwide are Tweeting. And all this activity is contained within my … Continue reading

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How To Be a Successful Social Media Writer

The internet has dramatically changed the way people get information. I can remember research searches lasting weeks, with countless trips to the library, and endless hours spent hunting down topic experts. As more and more people have gained access to … Continue reading

Posted in advertising, blogging, branding, brands, copywriting, creative, marketing, social marketing, social media, writing | Tagged , , , , , , , , , | Leave a comment